John Deere, one of the world’s leading tractor manufacturers, unveiled their latest model, the four-wheel-drive 3028EN tractor. The new 3028EN offers advanced features and new technology, mostly for orchard and paddy farming.
In addition to the launch, John Deere have also achieved the production milestone of 1 lakh tractors in a month, from which 70,000 units were for the domestic market and 24,000 units were for exports.
Satish Nadiger, Managing Director, John Deere India, during the press conference said, “Our journey in India began 20 years ago with the introduction of advanced product features such as power steering, oil immersed disk brakes, planetary reduction, force feed lubrication and high torque machines.”
He stated that John Deere was the first manufacturer to introduce these features for India and that the company has now become an industry standard.
With the launch of the advanced 3028EN tractor and with the company’s Pune production facility reaching a capacity of 1.32 lakh units, John Deere sets an example of being a brand which offers Indian farmers technologically advanced products and solutions.
Nadiger added by saying, that the introduction of technologies like the front PTO (power take off) and specially designed front farm implements have helped reduce the cost of some operations by over 25 percent.
At present, John Deere India has their production plant, Technology centre and Electronics system manufacturing in Pune and Dewas. While their Harvester manufacturing unit is located in Sirhind, Punjab. The parts distribution centre is located at Nagpur.
The technology centre in Pune focuses on providing services and solutions to improve product engineering, supply chain, manufacturing and customer support services to various John Deere businesses globally.
John Deere’s Tractors and harvesters manufactured in India are exported to more than 110 countries and they have been an award recipient of the Export Excellent Promotion Council Award for 15 straight years.
“We provide John Deere products for a variety of agro-climatic conditions and crop types and this has been key to our growth in India. Our product portfolio serves individual farmers, contract farmers and entrepreneurs who are in the business of custom hiring,” said Rajesh Sinha, Director, Sales and Marketing.
Mukul Varshney, Director, Corporate Affairs, said that“Precision and advanced technologies in the agriculture crop value chain are critical. Industry, academia and governments are coming together to have a far-reaching impact on productivity and farmer profitability. John Deere will continue to be a leader in these efforts and work on behalf of our customers.”
The Wirtgen Group, a German company in the construction industry, was acquired by John Deere in 2017, who have also set up a factory in Pune.