Strengthens last mile service corridor for TVS 3W’s in India
Greaves Care, one of the fast-growing multi-brand spares and service arm of Greaves Cotton Ltd., has announced a strategic partnership with TVS Motors to act as authorized Service Centre for TVS’ 3-wheeler vehicles across India. Under this partnership, around 165 Greaves Care Centres will provide service support in the form of free services, warranty, post warranty and other campaign-related repairs.
This tie-up will enable TVS Motors access to Greaves Care’s widespread and established service support for its 3W customers. TVS Motors will have an assurance of robust service (free service & paid service as per TVS policy) support from Greaves, enhancing the value proposition of the auto rickshaws in a competitive market segment. For Greaves, this tie-up is yet another opportunity to demonstrate its leadership in 3-wheeler service and spares ecosystem within the last mile transportation segment.
Commenting on the partnership, Nagesh Basavanhalli, MD and CEO, Greaves Cotton Ltd., said: “As a responsible brand in the last-mile mobility segment, Greaves created the multi-brand service and spares ecosystem support for uninterrupted mobility, pan-India. The partnership is in line with our vision to create a robust network of after-sale services for our customers and nurture a long-lasting relationship.”
Adding on this occasion, K. Vijayakumar, President – Auto Business, Greaves Cotton Ltd., commented: “Greaves care footprint & footfalls, both have been increasing at a fast rate. We are proud to be associated with TVS Motors and offer our unmatched service portfolio for a hassle-free service to TVS 3W drivers We are happy to provide aftermarket sales support to millions of customers across India & with this new partnership, we are excited to extend the same support to TVS 3W customers.”
Currently, due to lack of accessible service and support, 3W drivers often face monetary challenges arising out of lengthy down-time in vehicle repairs. Greaves Care provides timely service, quick turnaround time, on-site assistance, genuine spares, post-service support and experienced mechanics to ensure minimum down-time for 3W drivers. Over 2 lakh customers have benefited from the professional auto care service offered at Greaves Care.
Today, through 350+ retail outlets, over 5,300 small format spares outlets and 165 Greaves Care Centres, Greaves is at the forefront of ensuring uninterrupted mobility for the 3W auto-drivers in passenger and cargo domain of last-mile commercial mobility; and electric scooters in the shared mobility segment.