• Launches new website to enhance accessibility for the customer in semi-urban and rural areas
  • ELE e-rickshaw segment has grown multifold in last one year, providing ample employment opportunities in smaller towns and cities

ELE, the e-rickshaw-brand under Ampere Electric, has announced the launch of its website https://ele3w.com  as part of a major expansion plan to aid the discovery of its e3W product range and attract B2B buyers. The website hosts details of products to empower the audience to learn more about smart driving, sustainability, lower operational cost, negligible maintenance cost, and higher everyday savings as experienced by thousands of ELE e-rickshaw drivers and fleet owners.

Today, e-rickshaw enjoys a majority share in the EV segment in the country, which not only provides affordable and convenient last mile shared-mobility solutions to passengers but also provide gainful employment for auto drivers, rickshaw pullers, migrant workers, youth in the rural hinterland, and small towns and cities with a superior alternative. When compared to conventional auto-rickshaw, ELE e-rickshaw owners can save up to Rs. 2/km which has increased post the fuel price hike in the last few months and reduced approximately 400,000 metric tonnes of CO₂ emissions. Currently, ELE e-rickshaws are amongst the top three brands in the organized segment and the company has sold over 10,000 e-rickshaws since its inception with the product clocking more than 374 million-plus e-KMs through its usage over years.

As per Q4 FY21 declared results, ELE e-rickshaw recorded 104% growth over the same period last quarter and is expecting increased demand in the North and North-East India market. A strong growing network of 165 dedicated e-rickshaw dealers is currently supporting ELE e-rickshaws across the nation. Catering to the growing demand the company is focusing on online touchpoints, enhancing ease and accessibility.

Under expansion drive, the company has started a new initiative, with which new dealership applications fast-tracked and newcomers are offered special support to join and grow in this sunrise industry. The company offers a wide range of e-rickshaws for cargo and fleet operations, this is backed by attractive finance options such as easy EMIs and low down payments. With ELE e-rickshaw, Ampere is supporting the Government’s vision of Amtanirbhar Bharat by helping people at the bottom of the pyramid.