Crosses the entire CY 2020 sales volumes in Jan-Sep 2021 period, with a strong sales performance comprising 8958 units (5007 units: Jan-Sep 2020; +79%)

  • 99% sales growth in Q3 2021 with 4101 units delivered (Q3 2020: 2060; +99%)
  • New products create customer excitement and boosted demand: A-Class Limousine, New E-Class, AMG A 35 4M, New GLA, AMG GLA 35 4M, GLS Maybach 600, New S-Class were able to create market excitement
  • High demand for top-end products continue: GLS Maybach 600, New S-Class along with AMGs in particular witnessed high customer interest
  • LWB E-Class and GLE continues to top customer preference: The LWB E-Class continues to remain the single highest selling model for Mercedes-Benz in Jan-Sep 21 period followed by the GLC luxury SUV
  • Equal penetration of sedans and SUVs: Mercedes-Benz customers preferred both sedans and SUVs with 48% Sedan penetration and 48% SUV penetration in Jan-Sep 21 sales. Both A-Class Limousine and New GLA dove strong volumes
  • All round performance across sedans and SUV portfolio: Demand for A-Class Limousine, C-Class and the Long wheelbase E-Class continued. Whereas GLA, GLC and GLE SUVs remain waitlisted
  • Online sales prominence in Jan-Sep 21 period: Online sales continued its prominence with approximately 20% penetration in Jan-Sep 2021 | More than 44000+ leads generated by online sales alone | 4.1 million visitors at the new and used online platforms
  • More exciting products in the pipeline for market introductions in Q4 2021
  • Mercedes-Benz expects a good festive period with upcoming festivities including Dussehra, Diwali and Dhanteras
  • Strong order bank for EQC continues with encouraging customer interest for the next batch of EQC that arrives in October
  • Mercedes-Benz India already has 43,000 connected cars on Indian roads, the highest for any luxury car maker

India’s largest luxury car maker Mercedes-Benz India announced one of its strongest quarterly sales performance ever, by delivering 4101 units to the customers. With this robust Q3 sales performance, Mercedes-Benz India clocked 8958 units in the January-September 2021 period, backed by a completely new product portfolio and resurgent customer sentiment. The strong rebound in sales particularly in Q3 2021 retail, reflects the continuous v-shaped recovery witnessed since the pandemic affected Q2, owing to the return of economic activities, a stable economy at large and an overall positive market outlook.

Martin Schwenk, Managing Director & CEO, Mercedes-Benz India, commented: “Mercedes-Benz’s strong YTD sales growth which is highlighted by a robust recovery in customer demand specifically in Q3 2021, is backed by a combination of new product line-up and also bullish market sentiments. We have built a strong order bank for most of our new and existing products and are striving hard to handover these cars to the customers on time. We expect the upcoming festive season to continue this sales momentum and create additional demand.”

Martin Schwenk elaborated: “We already have crossed our 2020 numbers in the first nine months this year, and the current market momentum gives us the confidence for the festive season. Our product offensive for the Indian market this year is far from over and the customers can expect some of the most exciting vehicles lined-up for their India debut this quarter. It will be our endeavour to produce as many cars as possible to cater to the unprecedented demand, secure our supply chain and continue to mitigate the current challenges faced by the entire auto industry. We are cautiously optimistic with our sales outlook for the upcoming months.”

(All figures of Mercedes-Benz India are that of retail sales.)